Turn data into digital experiences that retain, engage, and convert.
Book a CallGreat digital experiences aren’t built on assumptions. They’re built on insight. Dotline’s UX research uncovers how users in UAE & Saudi interact with your product — and why they drop off
Direct insights into goals and frustrations.
Watch real users interact with your site or app.
Flag usability risks early.
Heatmaps, funnel analytics, and session recordings.
Tailored to your roadmap.
SaaS platform reduced churn by 22% after UX flow redesign.
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Fintech app improved onboarding completion by 35% through usability testing.
We help you study how users behave, where they struggle, and what they need — turning that insight into design direction.
By removing friction and improving usability, leading to better engagement, retention, and conversions.
UX testing looks at the overall experience. Usability testing focuses specifically on how easy and intuitive an interface is to use.
We use recruitment panels, live intercepts, CRM segments, or your own customer base — whichever fits best.
Because it helps you understand the why behind user behaviour — not just the what.
Because it helps you understand the why behind user behaviour — not just the what.
Improved retention, lower churn, faster design sprints, and fewer reworks — all backed by data.
Absolutely. Identifying usability issues and content gaps helps reduce exits and increase engagement.
We offer both quick-turn (2–3 week) and in-depth (4–6 week) studies depending on scope.